GRANITE PEAK
To rediscover the voice of Granite Peak, our team laid out updated branding, iconography, and color schemes to modernize the feel of the resort. The result is unexpected and fun, echoing the spirit of the mountain itself.
To complement, we created the award-winning “Be Legendary” campaign and video series, weaving the legends of Granite Peak into shareable media. The clips are all about the magic of skiing, bringing a sense of youth, storytelling, and sparkle to the slopes of Wisconsin’s #1 ski resort.
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Granite Peak is a part of Midwest Family Ski Resorts.
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Advertising, Booth Graphics, Branding, Collateral, Digital & Social, Merchandise, Photography, Signage, Videography
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Destination Ski Resort in Wausau, Wisconsin
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Account Manager, Animator, Art Director, Brand Strategist, Copywriter, Creative Director, Digital Designer, Director, Graphic Designer, Illustrator, Media Buyer, Photographer, Producer, Production Manager, Proofreader, Talent Coordinator, Videographer
“Working with Trampoline has transformed our brand. What was once clunky and disjointed, now has a clear set of standards, fonts, colors, and voice.”
— Greg Fisher, General Manager & Marketing Director