CANAL STREET MARKETPLACE
A restored community space turned Farmer’s Market needed a representative logo to communicate the history of downtown Fort Edward, NY, and the rebirth of the Canal Street building. We created a mark that speaks for itself in black and white, highlighting the building itself and the rustic charm of the marketplace. A series of posters and additional content was then designed, inspired by traditional agricultural advertising, to bring awareness to the market as well as to attract potential vendors in the area.
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Advertising, Branding, Collateral, Merchandise, Signage
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Retail Farmers Market in Washington County, New York
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Art Director, Graphic Designer, Illustrator, Production Coordinator, Proofreader