LOGO DESIGN
A logo in its most elemental, black and white state, must stand for itself first, communicating the ethos of the brand. If a logo can cut through the noise in monochrome, it can quiet the whole room in color.
 
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       a.grid-item[href*="/work/draft"] 
{display: none;}
a.grid-item[href*="/work/draft"] 
{display: none;}
    
  
  
    A logo in its most elemental, black and white state, must stand for itself first, communicating the ethos of the brand. If a logo can cut through the noise in monochrome, it can quiet the whole room in color.
 
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
  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